Talk with adam.

I had a talk with Adam this morning, gave me some good feedback.

If we go with a virus.

• How does it spread - where does it go.
• how does this get people to change their perception of the brand - how doe we show this in an exciting and new way.
• The audience isn't responding to the brand, how do we change that

Adam told me to check out some other stuff that might help.

• Offf in Lisbon
• Ars Electronica

This talk really helped, I think Joss and myself have lost steam, revolving around the finish of the project without working the Concept properly.